Berluti enlists tattoo artist Scott Campbell to sex up latest shoe collection

From geometric patterns etched into shoe leather to a snake embroidered on bags, Campbell has created five designs for Berluti's Autumn/Winter 2016/2017 ready-to-wear pieces, shoes and leather goods.

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First he's inked the who's who in fashion and Hollywood, including Marc Jacobs, Josh Hartnett, Orlando Bloom and Helena Christensen. Now US celebrity tattoo artist Scott Campbell is putting his mark on Berluti's Autumn/Winter 2016/17 collection.

Known for mixing different styles of design – ranging from the relatively realistic skulls and roses to more abstract and geometric decorations, Campbell has created five original designs in over 20 different permutations for Berluti's ready-to-wear pieces, shoes and leather goods.

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(Related: Tattoo art gives luxury watches a rebellious edge.)

“I thought it was interesting to refresh this specific skill,” says Alessandro Sartori, creative director at Berluti. “We worked with Scott Campbell who has really brought this art form to another level. His graphic approach was a perfect fit for the contemporary feel of the collection.”

Scott Campbell inking a Berluti shoe.

Campbell says: “Like me, Berluti strives to celebrate skin – but in an alternative way. This collaboration feels natural and rewarding for me."

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