For many business owners, drastically falling sales might be a sign that they need to implement cost-cutting measures or even call it a day. For bespoke leather craftsman and founder of Stone for Gold, Xie Hui (also known as Stone), a steep decline in business during the pandemic led him to grow his team instead.
One of the pioneers in the local leather crafting scene, the 35-year-old self-taught craftsman started Stone for Gold in 2008. In 2012, a big corporate order enabled him to finally “move the business out of my bedroom”.
Before the pandemic, says Xie, he used to work on almost all the commissioned jobs himself. Then, he had a team of four, mostly focusing on sales. Besides offering all kinds of bespoke leather products, from car interior upholstery to watch straps, Xie also repaired leather products. “I was all over the place, and I would do anything and everything,” he says.
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