LVMH Watch Week 2025: Bvlgari goes diminutive and demure for the Serpenti

In a much-welcome win for women, Bvlgari launches the Lady Solotempo BVS100, a miniature mechanical movement that redefines the art of jewellery watchmaking.

This new in-house calibre, developed entirely at the brand’s Swiss manufacture in Le Sentier over three years, measures just 19mm in diameter and 3.9mm in thickness. A marvel of miniaturisation, it is designed to fit seamlessly within the sinuous curves of the Serpenti case. 

Despite its compact size, it delivers a robust 50-hour power reserve, ensuring that the watch remains a steadfast companion through life’s moments, boardroom to bar. With this movement, the Serpenti transcends its identity as a jewel, emerging as a fully realised timepiece marrying form and function.

The movement’s oscillating weight, adorned with seven serpent-inspired scales, is a nod to the Serpenti’s mythical origins. Visible through the transparent sapphire caseback, it shimmers like snakeskin. The Solotempo display — indicating hours, minutes, and seconds— is a study in simplicity, allowing the wearer to focus on the essence of time itself.

Expected to be included in the future catalogue of in-house movements available to other LVMH Group maisons, the Lady Solotempo BVS100 makes its debut here in seven versions of the Serpenti Seduttori collection, known for its second-skin bracelet and hexagonal scales. 

The first five models feature a 34mm case and bezel in a variety of metals. Yellow gold, rose gold, stainless steel with rose gold, and stainless steel are individually paired with a white opaline dial. The last reference is in stainless steel with a black lacquered dial. Every piece features 36 round brilliant-cut diamonds set on the bezel, with a cabochon-cut pink rubellite on the crown.

For those seeking greater opulence, Bvlgari presents the Serpenti Seduttori Automatic in yellow and white gold, each pave-set with over 2.4 carats of diamonds. The dial, a dazzling canvas of brilliant-cut stones, is a celebration of light and luxury, while the bracelet, set with over 5 carats of diamonds, balances lavishness with grace.

The movement also finds its way into the Serpenti Tubogas collection, showcasing the ever-popular sinuous coils on two models: one with a single twirl and the other, double. Both boast a 35mm rose gold case set with 40 round brilliant-cut diamonds, while their white opaline dials are adorned with a sophisticated guilloche sunray motif.