The Persistence of Time: A must-watch film for horology lovers

In this cinematic showcase by The Hour Glass, discover how independent watchmaking has evolved, from Breguet’s genius to the creativity of today’s top artisans.

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The Hour Glass
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For those who appreciate the intricate artistry of independent watchmaking, or newcomers eager to understand the craft, The Hour Glass presents The Persistence of Time, a cinematic journey through horology’s most pivotal moments.

More than just a documentary, this film serves as both an educational deep-dive and a visual love letter to the history, evolution, and future of artisanal timekeeping. Premiering during IAMWATCH 2024, the film offers a sweeping narrative, tracing timekeeping’s origins from ancient civilisation to its golden age under the visionary Abraham-Louis Breguet.

The key narrator is Michael Tay, group managing director of The Hour Glass, who explained his reasons for commissioning this project. “Watchmakers are a unique breed where their entire universe is centred on a space, on their desk that is no larger than 15cm by 15cm wide,” he said in the film. “And when your whole universe and your every day is zoned in on just that one small square area on your desk, you start looking at the world differently.”

“My objective was to communicate the inspirations, the motivations, the desires, the aspirations of these unique people,” he added.

But this is no dry history lesson. The film weaves together the insights of today’s most influential watchmakers, collectors, and historians — including Kari Voutilainen, Maximilian Busser, Rexhep Rexhepi, Aurel Bacs, and Jean Arnault — to reveal how independent watchmaking continues to thrive in an age of mass production.

Francois-Paul Journe, of top independent brand FP Journe, is one of the master watchmakers instrumental to the rise of contemporary independent horology

Photo: The Hour Glass

This experience bridges three of The Hour Glass’ key initiatives that celebrate independent watchmaking. IAMWATCH provides a space where collectors and artisans can engage in meaningful dialogue, while The Lives of Artists film series highlights the personal journeys of today’s leading watchmakers.

Complementing these is The Persistence of Memory, an online viewing room dedicated to showcasing the past 50 years of artisanal watchmaking. The Persistence of Time ties these threads together, providing a holistic view of independent horology’s enduring significance.

LVMH heir and the group’s director of watches Jean Arnault airs his views in the film

Photo: The Hour Glass

Viewers can expect stunning cinematography, thought-provoking discussions, and an intimate look at the minds shaping modern horology. From the precision of a Rexhep Rexhepi movement to the boundary-pushing designs of MB&F, the film captures the spirit of innovation and craftsmanship that defines today’s independent watchmaking scene.

Whether you’re a seasoned collector or simply curious about what makes a great watch more than just a timekeeping device, the film offers an engaging, beautifully crafted exploration of the art, science, and passion behind horology. Best enjoyed on a large screen, this film is a must for anyone who believes that timepieces are more than instruments — they are works of art.

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